Making a product sing out loud.

April 27, 2010

BEFORE

AFTER

Do you know Vook? You will. Vooks take the ebook idea to its logical conclusion by combining text with video and the ‘net to provide a full media experience.

A product so cool ought to be presented with some flair. The first slide lets loose with all the cool features of vooks. But think about it: did Steve Jobs describe all the innovations of the iPhone in one slide? Nope.

The reworked slide would be part of a set that would make the case for the vook more slowly, with a bit more drama and elegance.

{ 2 comments… read them below or add one }

Didier Daglinckx May 5, 2010 at 4:07 am

The small text could be polished a little bit more.

Copywriter June 4, 2010 at 7:36 pm

Funny, the first thing I thought from the headline was that Vook was a bad ebook, or very nerdy take on the ebook. Thus being the only ebook that’s uncool. Didn’t get it until your “long” copy – Vooks take the ebook idea to its logical conclusion.

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